Uluslararası Yaratıcılık Festivali Cannes Lions 2021’de Design kategorisinin kazananları belli oldu. 64 Aslan’ın dağıtıldığı Design kategorisinde 3 Grand Prix, 13 adet Altın Aslan, 21 Gümüş Aslan ve 27 Bronz Aslan ödülü verildi.

Grand Prix

Burger King Küflü Whopper’ıyla Gurur Duyuyor

DAY 28 (The Moldy Whopper)
BURGER KING
BURGER KING, Miami / INGO, Stockholm / DAVID, Miami / PUBLICIS ROMANIA, Bucharest

DAY 32
BURGER KING
BURGER KING, Miami / INGO, Stockholm / DAVID, Miami / PUBLICIS ROMANIA, Bucharest

DAY 35
BURGER KING
BURGER KING, Miami / INGO, Stockholm / DAVID, Miami / PUBLICIS ROMANIA, Bucharest

The bar industry has been one of the most affected during the lockdown,but Heineken found a way to support bars, even when they’re forced to close down. Heineken’s newest platform,Shutter Ads turns bars’closed shutters into a new media outlet,helping them cope through the crisis. pic.twitter.com/qzQT8MH7vJ

— Publicis Italy (@PublicisItaly) December 17, 2020

SHUTTER ADS
HEINEKEN
PUBLICIS ITALY, Milan

RENAULT – VILLAGE ELECTRIQUE
RENAULT
PUBLICIS CONSEIL, Paris

Gold Lion

BACKSTAGE 01
ALPARGATAS
ALMAPBBDO, São Paulo

BACKSTAGE 02
ALPARGATAS
ALMAPBBDO, São Paulo

BACKSTAGE 03
ALPARGATAS
ALMAPBBDO, São Paulo

McDonald’s’ın Logosu Evlere Işık Saçıyor

MODERN
MCDONALD’S
MCDONALD’S

SIXTIES
MCDONALD’S
MCDONALD’S

TERRACE
MCDONALD’S
MCDONALD’S

PARKDISTANCECONTROL
MINI
SERVICEPLAN GERMANY, Munich

ADAPTIVELEDHEADLIGHTS
MINI
SERVICEPLAN GERMANY, Munich

PARKINGASSISTANT
MINI
SERVICEPLAN GERMANY, Munich

DAY 28 (The Moldy Whopper)
BURGER KING
BURGER KING, Miami / INGO, Stockholm / DAVID, Miami / PUBLICIS ROMANIA, Bucharest

DAY 32 (The Moldy Whopper)
BURGER KING
BURGER KING, Miami / INGO, Stockholm / DAVID, Miami / PUBLICIS ROMANIA, Bucharest

DAY 35 (The Moldy Whopper)
BURGER KING
BURGER KING, Miami / INGO, Stockholm / DAVID, Miami / PUBLICIS ROMANIA, Bucharest

ZIMBABWE
RED CROSS
ARNOLD WORLDWIDE, Boston

VIETNAM
RED CROSS
ARNOLD WORLDWIDE, Boston

BOARDS OF CHANGE
CITY OF CHICAGO
FCB, Chicago

RENAULT – VILLAGE ELECTRIQUE
RENAULT
PUBLICIS CONSEIL, Paris

LIFEBOAT- THE EXPERIMENT
SEA-WATCH E.V.
SERVICEPLAN GERMANY, Munich

DONATION DOLLAR
THE ROYAL AUSTRALIAN MINT
SAATCHI & SAATCHI, Melbourne

UP THE VOTE
REDDIT
R/GA, San Francisco

COURAGE IS BEAUTIFUL
DOVE
OGILVY, London / OGILVY, Toronto

UBER HEETCH
HEETCH
MARCEL, Paris

THE HOMELESS BANK ACCOUNT
HSBC
WUNDERMAN THOMPSON, London

Görsel: Cannes Lions