Uluslararası Yaratıcılık Festivali Cannes Lions 2021’de Design kategorisinin kazananları belli oldu. 64 Aslan’ın dağıtıldığı Design kategorisinde 3 Grand Prix, 13 adet Altın Aslan, 21 Gümüş Aslan ve 27 Bronz Aslan ödülü verildi.
Grand Prix
DAY 28 (The Moldy Whopper)
BURGER KING
BURGER KING, Miami / INGO, Stockholm / DAVID, Miami / PUBLICIS ROMANIA, Bucharest
DAY 32
BURGER KING
BURGER KING, Miami / INGO, Stockholm / DAVID, Miami / PUBLICIS ROMANIA, Bucharest
DAY 35
BURGER KING
BURGER KING, Miami / INGO, Stockholm / DAVID, Miami / PUBLICIS ROMANIA, Bucharest
The bar industry has been one of the most affected during the lockdown,but Heineken found a way to support bars, even when they’re forced to close down. Heineken’s newest platform,Shutter Ads turns bars’closed shutters into a new media outlet,helping them cope through the crisis. pic.twitter.com/qzQT8MH7vJ
— Publicis Italy (@PublicisItaly) December 17, 2020
SHUTTER ADS
HEINEKEN
PUBLICIS ITALY, Milan
RENAULT – VILLAGE ELECTRIQUE
RENAULT
PUBLICIS CONSEIL, Paris
Gold Lion
BACKSTAGE 01
ALPARGATAS
ALMAPBBDO, São Paulo
BACKSTAGE 02
ALPARGATAS
ALMAPBBDO, São Paulo
BACKSTAGE 03
ALPARGATAS
ALMAPBBDO, São Paulo
MODERN
MCDONALD’S
MCDONALD’S
SIXTIES
MCDONALD’S
MCDONALD’S
TERRACE
MCDONALD’S
MCDONALD’S
PARKDISTANCECONTROL
MINI
SERVICEPLAN GERMANY, Munich
ADAPTIVELEDHEADLIGHTS
MINI
SERVICEPLAN GERMANY, Munich
PARKINGASSISTANT
MINI
SERVICEPLAN GERMANY, Munich
DAY 28 (The Moldy Whopper)
BURGER KING
BURGER KING, Miami / INGO, Stockholm / DAVID, Miami / PUBLICIS ROMANIA, Bucharest
DAY 32 (The Moldy Whopper)
BURGER KING
BURGER KING, Miami / INGO, Stockholm / DAVID, Miami / PUBLICIS ROMANIA, Bucharest
DAY 35 (The Moldy Whopper)
BURGER KING
BURGER KING, Miami / INGO, Stockholm / DAVID, Miami / PUBLICIS ROMANIA, Bucharest
ZIMBABWE
RED CROSS
ARNOLD WORLDWIDE, Boston
VIETNAM
RED CROSS
ARNOLD WORLDWIDE, Boston
BOARDS OF CHANGE
CITY OF CHICAGO
FCB, Chicago
RENAULT – VILLAGE ELECTRIQUE
RENAULT
PUBLICIS CONSEIL, Paris
LIFEBOAT- THE EXPERIMENT
SEA-WATCH E.V.
SERVICEPLAN GERMANY, Munich
DONATION DOLLAR
THE ROYAL AUSTRALIAN MINT
SAATCHI & SAATCHI, Melbourne
UP THE VOTE
REDDIT
R/GA, San Francisco
COURAGE IS BEAUTIFUL
DOVE
OGILVY, London / OGILVY, Toronto
UBER HEETCH
HEETCH
MARCEL, Paris
THE HOMELESS BANK ACCOUNT
HSBC
WUNDERMAN THOMPSON, London
Görsel: Cannes Lions