Uluslararası Yaratıcılık Festivali Cannes Lions 2021’de Media kategorisinin kazananları belli oldu. 12 Aslan’ın dağıtıldığı Media kategorisinde 1 Grand Prix, 2 adet Altın Aslan, 4 Gümüş Aslan ve 5 Bronz Aslan ödülü verildi.
Grand Prix
BOARDS OF CHANGE
CITY OF CHICAGO
FCB, Chicago
NAMING THE INVISIBLE BY DIGITAL BIRTH REGISTRATION
TELENOR PAKISTAN
TELENOR PAKISTAN, Islamabad / OGILVY PAKISTAN, Islamabad
Gold Lion
We wanted these ads for the all-electric ID.3 to help reduce pollution too. Look out for our ID.3 murals created using pollution-eating paint, in London, Manchester, Cardiff, Birmingham, Bristol and Glasgow. #ID3UK pic.twitter.com/E530rrNRVe
— Volkswagen UK (@UKVolkswagen) October 29, 2020
MEDIA THAT ‘EATS’ POLLUTION
VOLKSWAGEN UK
PHD, London
ADDRESSING THE ‘NO FIXED ADDRESS’ PROBLEM
HSBC UK
PHD, London / WUNDERMAN THOMPSON, London
INVISIBLE PETITIONS
WE WILL STOP FEMICIDE PLATFORM
TBWA\ISTANBUL, Istanbul
MICHELOB ULTRA COURTSIDE
ABINBEV
FCB, New York
#NOKIDSINCAGES
RAICES
BADGER AND WINTERS, New York
RAISING PROFILES
THE BIG ISSUE & LINKEDIN
FCB INFERNO, London
COLD TRACKER
ABINBEV
PROMISE, Johannesburg
YOUR DATA IS YOUR DATA
S-GROUP
S-GROUP, Helsinki
THE BREAD EXAM
SPINNEYS AND THE LEBANESE BREAST CANCER FOUNDATION
McCANN, Paris
Görsel: Cannes Lions