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Cannes Promo & Activation Lions Kazananlar [Cannes Lions 2014]

Cannes Promo & Activation Lions Kazananlar [Cannes Lions 2014]

Cannes Lions Promo & Activation kategorisinde kazanan iş ve ajanslar açıklandı.

Grand Prix


SORRY I SPENT IT ON MYSELF

HARVEY NICHOLS

CHRISTMAS

ADAM&EVEDDB London

Gold Lions

Use of Promotional Stunts and Live Advertising
TROJAN MAILING
DHL

POSTAL DELIVERY

JUNG von MATT 

Use of Promotional Stunts and Live Advertising
BENTLEY BURIAL
ABTO – BRAZILIAN ASSOCIATION OF ORGAN TRANSPLANTATION

ORGAN DONATION AWARENESS

LEO BURNETT TAILOR MADE

Use of Exhibitions and Digital Installations
THE SOCIAL SWIPE BISCHÖFLICHES HILFSWERK MISEREOR
DONATIONS

KOLLE REBBE

Use of Exhibitions and Digital Installations
MAGIC OF FLYING

BRITISH AIRWAYS

OGILVYONE LONDON

Use of Exhibitions and Digital Installations
SOUND OF HONDA / AYRTON SENNA 1989
HONDA MOTOR CO.

INTERNAVI

DENTSU

Use of Guerrilla Marketing in a Promotional Campaign (Small Scale)
BILLS ONLY COLLECTION BOX
RED CROSS

ANNUAL FUNDRAISING DRIVE 2014

JWT MEXICO

Use of Customer in-Store Experience
INGLORIOUS FRUITS AND VEGETABLES
INTERMARCHÉ

MARCEL

New Product Launch/re-Launch or Multi-Product Promotion
SORRY I SPENT IT ON MYSELF
HARVEY NICHOLS

CHRISTMAS

ADAM&EVEDDB

Use of Print or Standard Outdoor in a Promotional Campaign
THE AUTOCOMPLETE TRUTH
UN WOMEN

GENDER EQUALITY

MEMAC OGILVY

Sponsorship or Partnership Campaigns
TRANSAVIA – EBAY
TRANSAVIA.COM

AIRLINE COMPANY

LES GAULOIS

Online Advertising in a Promotional Campaign
SWEETIE
TERRE DES HOMMES NETHERLANDS

INTERNATIONAL CHILDRENS’ AID ORGANIZATION

LEMZ

Online Advertising in a Promotional Campaign
LIVE TEST SERIES
VOLVO TRUCKS

THE NEW VOLVO FMX, THE NEW VOLVO FL, THE NEW VOLVO FM

FORSMAN & BODENFORS

Use of Other Digital Platforms in a Promotional Campaign
SWEETIE TERRE DES HOMMES NETHERLANDS
INTERNATIONAL CHILDRENS’ AID ORGANIZATION

LEMZ

Use of Other Digital Platforms in a Promotional Campaign
SPEAKING EXCHANGE
CNA

ENGLISH COURSE

FCB BRASIL

Use of Social Audience in a Promotional Campaign
#SOMOSTODOSMACACOS #WEAREALLMONKEYS
NEYMAR JR

INSTITUCIONAL

LODUCCA

Retail, e-Commerce & Restaurants
SORRY I SPENT IT ON MYSELF
HARVEY NICHOLS

CHRISTMAS

ADAM&EVEDDB

Commercial Public Services, including Healthcare & Medical
SPEAKING EXCHANGE
CNA

ENGLISH COURSE

FCB BRASIL

Charities
IF ONLY FOR A SECOND
MIMI FOUNDATION

SUPPORT AND WELLBEING CENTERS

LEO BURNETT FRANCE

Public Health & Safety & Public Awareness Messages
THE AUTOCOMPLETE TRUTH
UN WOMEN

GENDER EQUALITY

MEMAC OGILVY

Public Health & Safety & Public Awareness Messages
UNGIVEN GIFTS
TRANSPORT ACCIDENT COMMISSION

SPEED

GREY MELBOURNE

Tüm kazananları görmek için http://winners.canneslions.com/2014

Ana Haber Görseli: Bigumigu